Does Shopify Have Pricing Power?
With news out today that Shopify is expanding vertically into e-commerce fulfillment, I thought it would be timely to write about their pricing power. If you don’t know already, Shopify is a subscription service that provides solutions for e-commerce sales, in-store sales, payment processing, and now, in the near future, delivery fulfillment. Here is what the company had to say about their new delivery initiatives, which they are rumored to be spending $1 billion on: “Our sma
Does Shopify Have Pricing Power?
With news out today that Shopify is expanding vertically into e-commerce fulfillment, I thought it would be timely to write about their pricing power. If you don’t know already, Shopify is a subscription service that provides solutions for e-commerce sales, in-store sales, payment processing, and now, in the near future, delivery fulfillment. Here is what the company had to say about their new delivery initiatives, which they are rumored to be spending $1 billion on: “Our sma
Does Spotify Have Pricing Power?
In this piece, we are going to explore whether Spotify will ever be able to raise prices. I explored this same concept with Netflix (turns out we might be undervaluing their pricing power), so I thought why not do the same with the leader in music streaming. The Spotify platform was launched barely a decade ago in October 2008 and has since grown to become a global brand for audio content. They reached 15 million active users in 2012, and as of today have 217 million users, 1