Deep Dive: GoPro
Listen On: Spotify Apple Podcasts Watch on YouTube What do they do? GoPro sells active lifestyle cameras and accessories, plus software for video editing and other tools. History? Founded by Nick Woodman in 2002. He is still the CEO. Industry? There is a $7.5 billion market for lifestyle cameras. Biggest competitors are smartphone makers like Apple, Google, Samsung, etc. Management? Current CEO is Nick Woodman, who has a controlling stake. There is about an 8% short interest.